
Field Notes
Essays from the Loopin team.
Playbooks, patterns, and quiet opinions from the people building the platform.
Distribution··6 min read
Why direct bookings still win in 2026
OTAs remain necessary, but the direct channel is where brand, margin, and guest data compound. Here's how modern hotels are tipping the mix.
By Priya Nair
Revenue··8 min read
The quiet revolution in AI revenue management
The best revenue managers we know don't fear AI — they've stopped touching spreadsheets. Here's what changed.
By Diego Marín
Guest experience··5 min read
Guest messaging that actually feels human
Automation and warmth are not opposites. A field guide to messaging that lifts satisfaction scores without a stiff, corporate tone.
By Amelia Chen